Locale Vail is the kind of souvenir shop where even locals will find a beloved Vail branded shirt or keepsake, which may be because the shop's owners are born-and-bred Vail natives who know the locals as well as they know the seasonal guests. As with any souvenir shop, pretty much everything in the store is stitched, printed or embossed with Vail, but the goods at Locale are more high-end than what you find in a typical souvenir shop. Think crystal decanters and copper mugs, super soft leggings and cashmere sweaters, all of which tastefully feature the Vail brand. Locale carries clothing for men, women and kids, accessories like hats and gloves and home goods.
162 E. Gore Creek Drive, Vail